In Scandinavia, the rights to operate the McDonald’s brand and franchise is owned by Food Folk, a McDonald’s Development Licensee with national head offices in Oslo, Copenhagen, Helsinki, and Stockholm. Food Folk owns and operates a number of McDonald’s restaurants themselves and provide sparring and support to the franchisees who operate their own restaurants in each market. Having registered a growing need for an improved internal communication platform, Food Folk Finland was chosen to run a pilot implementation of Ziik in September 2020.
Ziik puts improved communication and increased engagement on the menu at McDonald’s
April 2021 saw the launch of Ziik as the internal communication platform for around 4500 employees in McDonald’s restaurants across Finland.
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